Sparkling Buddha Kombucha

Cultural with a playful twist

Mantra is a concept parent company dedicated to delivering a non-alcoholic, healthy alternative for people to enjoy. We aim to infuse a sense of culture, lightheartedness, and vibrancy into the beverage industry, setting ourselves apart from established competitors and appealing to health-conscious consumers.

While many Kombucha beverages opt for simplistic and classic designs on their packaging, evoking notions of timelessness and sophistication, Mantra seeks to redefine this aesthetic. We envision our packaging as an invitation for customers to embark on a delightful and memorable health journey, celebrating the joy and special Kombucha experience.

Project Overview

Completed as group project

My role: Visual Designer

Date: Fall 2024

Project Duration: September 26 2024-November 7 2024

Project Scope: Naming, Brand Identity, Art Direction, Packaging

Tools Used: Illustrator, Photoshop

Deliverables: Beverage Can, Social Media Content, Merchandise

Problem: Customers desired a distinct design that made flavor recognition effortless.

Illustrated font

Primary logo font

Synthemesc-Regular

Secondary Logo typeface

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